Tips on Choosing the Perfect Domain Name

Domain name holds a very crucial role for the company’s success online. As company names affect perception of consumers and the general market, domain name should appeal to internet users in order to attract more people and to ensure that people take your site seriously. It is vital to choose marketable and appealing domain name. It is advised not to rush choosing your domain name.

1. It is vital to choose a name that is memorable.

2. It should suggest the nature of business as well as products.

3. It should work as a company trademark.

Domain Name

Aside from these, there are more specific things to recognize when trying to discover marketable and trustworthy domain names:

1. Short.
Do not go beyond 10 characters when choosing domain names.

2. Easily recognizable.
Something that people will tend to search. In fact, some people use their exact brand names especially if they are popular for their products. It becomes more attractive and easier to recognize.

3. Easy to spell.
For brands with complex names, some people tend to use abbreviations or acronyms to make it easier to read.

4. Extension matters.
A popular extension is .com so try to get domains on that extension.

5. Keywords matter.
Include keywords on domain names if you can. If you do not have brand or company name, then choosing good keywords for a name is good for better traffic on your niche.

 

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Things to know regarding the free website builder

Web designers are professionals that help clients in creating websites that fit their specific needs. However, one thing to consider about their services is that they are often very expensive. If you have a small business, website can be a big investment and if you still do not have an assurance that the online store will click, how can you just spend money for expensive sites? One solution to consider is the free website builder. For those who want a standard website (very basic website) to inform the public or maybe to serve as personal site, then this is a very useful tool to choose.

free website builder

For someone who does not know anything about web design, using a free website builder might seem like a scary thing. However, you do not need to have actual knowledge about web design and HTML to use the tool. In fact, it was made exactly for people who would like to create a site as they see or envision the site, not through codes and other complex aspects. Therefore, beginners can use free website builders. However, normally, you will have very limited options when it comes to layout. If you have a specific layout in mind that you want done, you cannot expect much from the free website builder. Another negative side to the Free Website Builder is that 100s of other websites will be built on the same template as yours so you have no exclusivity and may find many many website on the web that looks exactly like yours.

As you can see, there are advantages and disadvantages to using free tools online. While convenience and cost is the reason behind free website builders, customers who want unique layouts and optimized websites that can be expanded further might not be available for you to choose.

If you want a custom website done but do not have a very high budget, you can contact us and we can work something out. Our lowest offer for a Custom 5 page HTML based website is SGD800/- and we guarantee 100% satisfaction on all our Web Design Services. What else could you possibly ask for? Send us your requirements at info@webdesignsingapore.org and we will take it from there.

 

 

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The Importance of Email Space

Most email users and businesses do not consider email space as relevant to be invested upon. Most, if not all industries necessitate the transfer of information through electronic mail. Emails pile up and files also take considerable space in servers. When businesses rely heavily on information transfer, email space is centered as a major concern. Information in business lingo is a commodity and thus, each email needs to be kept in records, until it is deemed as irrelevant. Nowadays, email space is a major factor to consider since most free email services such as Yahoo and Gmail offer considerable capacity for users to take advantage of.

inbox full

Choosing to upgrade mailboxes is not an easy endeavor. Sudden changes can affect business functionality and efficiency. Businesses have invested considerably for dedicated email servers. While adopting a new system is advantageous, considering costs for an in house email server is no joke. Most of the email servers are run small scale so they are less affected by redundancy. However, small scale runs also translates to less upgrades. If you run a business and you feel that your email capacity is limited, adopting the services from small business providers might be more promising.

Freelance experts can opt for free email service to limit cost and to ensure fast and more user friendly information management. Businesses and corporate environments, with the desire to retain professional appeal, might want to opt for paid email services to gain more benefits and to easily adjust the space that the organization needs for the business.

Google Apps

Google currently offers this great service called “Google Apps” for FREE. You can use all their services like Google Docs, Google Chat, Video Chat, Calenders and many others for FREE on your own domain. Google Apps Standard edition currently comes with 10 FREE email accounts but you can always upgrade to Google Apps Business edition when your needs grow.

 

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Is Custom web design the best option?

With thousands of websites competing every day and new ones always coming up, it is vital to become unique and offer something that consumers and web users can find compelling and attractive. Just like how we see human physique, an attractive and unique looking website will definitely appeal to the market. This is why custom web design is highly favored to allow clients to come up with their own vision of a functional and appealing website. For reasons of uniqueness, then a custom made website is definitely a good option to ensure that you have a successful web venture.

custom design vs template

According to experts, custom made websites are more appealing because it offers better search engine optimization. With the number of people venturing online to discover new information and goods, custom web design favors optimization very well. A lot of professional designers include search engine optimization as an additional service for their clients in order to increase success rate of the site. It could also improve chances of getting more traffic. An optimized website will also run faster so it is a great option to choose.

Another reason for choosing custom made websites is that if you wish to have your websites grow and expand at a latter point, designers can take that into consideration and this means they can create a layout and a design that will make it easier for owners to add a new page or add some additional features without messing up other website details.

 

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How to choose the right web hosting service?

Web hosting service is quintessential when getting started with online projects and businesses. Hosting services allow websites to keep running online as long as servers are operating smoothly. For most of us, good web hosting service is mostly guided by outstanding numbers like disk space, bandwidth and number of websites that each server can cover. Not that these numbers don’t matter, but of course, when choosing the right hosting service, you need to go past these aspects to discover reliable options.

Web Hosting

1. Does the web hosting company have proven track record when it comes to up time? A minimum of 99% up-time is critical. You want your website to be live 24/7 to ensure that all customers are serviced at any time they wish.

2. Where is your target audience? If you want to focus in North America, there are tons of web hosting companies that you can tap online. However, if tapping local customers, say, in Indonesia, you are better off choosing hosted servers in that same country for faster access.

3. When it comes to disk space and bandwidth, unlimited capacity can be misleading because web hosting companies will be spending considerable investments if these were true. Better choose web hosting companies with more practical deals to offer.

4. Lastly, select web hosting services with good customer and technical support. Both features are very important since as paying customers, you need assurance that your site is always running.

 

Which hosting company do we recommend?

We have designed and developed more than 300+ websites till date and have tried many popular Web Hosting Services offered by top hosting companies.

At the present moment we are very satisfied with Host Gator, and we will suggest our customers to give their hosting services a try. They are cheap, reliable and provide 24/7 technical support.

 

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4 Reasons Why Business Owners Choose Web Design Singapore to Design and Develop their Websites

1. Creative Web Designs + Development Expertise + Awesome Project Management Skills + Fun to work with.

Many Business owners are not sure if the Web Design Company they will choose will have the expertise and management skills to portray their ideas into an actual working website. At the same time they hope to have fun while building the website and be informed of the developments.

Well if that is your number one concern then you are at the right place. We make sure that our clients are comfortable with their choice and that the whole web design and development process is a memorable experience for them. We keep our clients informed of all the proceedings during the development to keep them informed of what they should be expecting. We also do not mind to go the extra mile and work extra hours for them to put a smile on their faces.

Read some of our Testimonials and see it for yourself what companies and individuals say about us who we have worked with in the past.

Happy Customers of Web Design Singapore

 

2. Professional Sales Staff, Project Managers and Website Design Team

Customers look for a all round satisfactory business relationship and we provide just that. Our priority is customer satisfaction as a whole right from the first call you make. Our sales staff are knowledgeable and friendly, the project managers we have here at Web Design Singapore have been in the industry for many years and are well equipped with technology and provide you with reliable and effective solutions. Talking about our Web Design and Development team, well they are simply phenomenal.

Check our Web Design Portfolio if you doubt our abilities.

Team

 

3. We are a 100% Local Web Design and Development Company

This is one of the biggest concerns of Local Business Owners that the Web Design company they choose is based in Singapore and all their work is produced in-house so that they can easily track the progress and monitor the development progress.

All our works are done in-house and in Singapore. We do not compromise on quality at all as a result we do not outsource our work overseas to cheaper countries for the sake of saving cost.

We craft your website’s 100% in Singapore and let you experience the whole process.
We are located at 40A Joo Chiat Place, Singapore 427764 and you are Welcome.

Web Design Singapore Office

 

4. We are within your reach, contactable & responsive

Have you ever been frustrated trying to contact your vendor? Calling them for hours or emailing them for days and no response from them? We bet you know how it feels like.

We guarantee a response (call back or email) within 1-2 business days or we will deduct SGD100/- from your next bill.

Try calling us now at : 63489956 or email us at info@webdesignsingapore.org

 

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8 Reasons Why Bad Web Design Decisions Get Made

Web designing involves many stages and often the activity is rushed to meet the deadline. Because of this rush, most of the times, bad decisions forcibly happen than made intentionally.

Web Designer Singapore

Time is crucial

The common reason that leads to bad designs is the time constraint. The management is often forced to launch the website without much time to have a second thought about the design. The crucial aspects are left to be handled after the launch of the website and thus ending up with bad web design.

Limitations in technology

Choosing the right technology is very crucial for a good and attractive web design. However, most of the times the limitations in older technology might prevent in adopting vibrant and appealing design.

Website Design

Lack of group discussions

It is a known fact that the web designers don’t really involve in group discussions while finalizing the designs and this often leads to bad designs. When you involve in group discussions with other members of the team, better ideas will come up.

Reputation

The reputation of the company is one crucial aspect where there is no compromise. The company would like to launch the website as per the promised date and won’t hold back on the decision. This often leads to bad designs being made.

Online Reputation

Single minded thought

Most of the web designers don’t really give much importance to the clients view and often finalize the design on their own.

Stereotypic approach

The web designers are used to make stereotypic websites and often get into a frame of mind where they end up repeating same old stuff.

Using same designs

The web designers want to finish off the projects soon and thereby might use the same old designs for multiple websites. This bad decision could lead to a bad web design as a whole.

Last preference

Many a times it so happens that the other aspects in website are given more importance and the design takes a backseat. This might more often than not lead to bad web design.

 

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How to design a homepage that sells?

Everybody is aware of the importance of homepage (Landing Page) of a website. It is the face of your business. Homepage sets the mood for the entire portal and provides a short summary to the reader of what you can offer. That’s why, nothing hurts a website more than a poorly created homepage.

Web Design

Many website owners spend a lot of time in designing their websites and putting well written content in it. They pay a lot of money to web designers to ensure that their website looks perfect, but forget the most important aspect – the Home Page. If the homepage doesn’t provide the right information, then the rest of website will not be able to give the desired results.

In other words, we can say that the homepage is like the external façade of a shop. If a shop doesn’t look appealing on the outside, then the visitors would be less inclined to enter it and take a look at the products and services.

Here are some tips to create a homepage that really sells:

1. Concise: The written content on the homepage should be concise. It should communicate everything that you want to say, but in the smallest number of words. A homepage filled with hundreds of words deters visitors from reading further and visit other pages of the website.

Website Design

2. Objective: The page should provide a clear idea about the objective or goals of the website. It should clearly state whether you are trying to sell something or provide information or appealing for a cause. The purpose for this page will only be completed when the visitor would get an idea of the entire website right from the homepage.

Singapore Web Designer

3. Structure: The page should have a structure, in terms of the buttons, links, pictures etc. Normally, there should be a picture in the middle of the page with buttons linking the homepage to other pages of the website, like About Us, Services, and Contact Us etc. The structure should be easy to follow and provide easy access to all the parts of the website. The structure should give enough space for written content as well as visual graphics.

Never make the mistake of putting too many pictures on the homepage because it will make the visitor feel like you have nothing to say to them.

Website Designer Singapore

4. Emphasize: Most websites have different elements that an organization wants to feature. However, everything and every element should not be featured on the homepage. If you want your website to be user-friendly, then you must choose the elements that are most important for your website and emphasize them on your homepage.

Web Design Company Singapore

For example, if a website sells original merchandize in different sizes, types and colors at extremely low prices and ships them within 24 hours. Then, the best way to create a homepage would be to choose 2 of these elements and emphasize them. The emphasize can be based on the targeted audience or on the personal choice of the organization.

Keeping these few points in mind will make sure that your homepage compliments your business and the rest of your website which ensures desired results, not just for your website in terms of analytics, but for your business too.

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Improving E-commerce conversions: tips for a better e-store

Do you want to create an effective e-commerce site? There are some very helpful tips that you can follow in order to make the site not just attractive but also trustworthy, reliable and successful.

Product descriptions
It is about creating a hook and then filling in the details. Product descriptions can be as straightforward or creative as you want but limit it to less than 100 words. Include product specifications such as weight, size, and shipping information. This can help customers make it easier for them to know about the product.

Web Design Singapore

Images
Highly quality photographs command more trust and professionalism. Images sold by private individuals may pass as alright but if you are an established e-commerce site, you have no excuse to not take well lit and professionally taken images. They are, after all, your products so you have to make them look good. Take pictures of the product in different angles so that customers can better imagine how they look in a more dimensional manner.

Your policies
An e-commerce site should have a clear policy when it comes to shipping, returns, privacy and other details of the transaction with the business. They also should be easily accessible. FAQs, customer service hotlines and other necessary information should be highlighted to urge customers to find them. Many customers check these things first especially when making international purchases.

Your contact details
A good e-commerce site is more trustworthy if they know how to highlight the contact details to the public. There are some customers who will not dare to proceed purchasing on an e-commerce site without knowing the phone number of the company. It adds to the integrity of the company to add their phone and other contact details.

Web Design

Easy navigability
The site should be made for easy navigation meaning the customer can find specific items and categories without having to search too deep into the website.

Simplify your check out page
It’s like walking on the red carpet. The less they have to worry about, the better the results. Do not push them to register to various deals and newsletters at this point. The last thing they want to do is do some extra chore of thinking if they need to get such deals and stuff that are not relevant for their purchase. If registration is indeed a necessary, make sure that it is done on a separate page so that the customer can deal with it later or separately while having their items paid for. The simpler, the better, keep the page clean to avoid confusion. It would be best to use the side bar to highlight related items so that they can choose if they want to add some extra stuff that they might have missed out on.

Website Designer

Trust markers
“Security” is something that needs to be addressed properly and so it pays to have the  appropriate trust marks that are actually implemented on the site. According to studies, sites with trust markers for internet security and affiliations are deemed to be more reliable compared to others.

 

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What do customers want form your content

Brief
Short and sweet are the perfect words to describe good business content. It should be straight to the point yet it is flowing. It does not sound too mechanical and it still connects to an audience. For someone to effectively do that, it would take a lot of learning to know what makes a content effective.

Content for SEO

Active
Content should drive a person to read. Your use of verbs can definitely affect the mood and the appeal of your content. When writing, follow the standard format. Active is always better than passive especially in marketing and business writing. Also, limit the number of words and keep it en pointe. This will ensure that the customer will not misquote your statement or be misled with your point.

User-oriented
Writing for the sake of personal pleasure is a good exercise of your mind. However, writing marketing and business content is not just about you. It is for the audience. Your goal is to create content that people can actually utilize. Useful content is well researched and is based on facts.

Persuasive
Content should drive the reader to react or to do something. An effective content is something that captures the attention of the reader and allows them to reaffirm a point or maybe to be curious about something. Marketing is all about feeding the readers with curiosity and allowing them to take action either by going to a website, or maybe buying a product immediately.

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